Here’s what makes Badshah masala the best masala manufacturers in India
A country so diverse, food is what unites us! India is indeed a melting pot of cultures that is connected by different tastes and is well known across the globe for its delectable dishes. But have you wondered what adds the taste to these dishes? It’s the masala! And when we talk about masala, the ‘badshah’ of the industry is indeed Badshah Masala. Managed by Jhaveri Industries, Badshah Masala is a company rooted in India that manufactures, distributes and exports ground spices and spice blends. The brand is available all over India and shipped to various countries across the globe. Are you wondering what makes Badshah Masala the best masala manufacturer of India? We’ve got you reasons that will definitely answer all your queries and make you want to try their products if you haven’t. Read on and you will know:
1. Rich history
Wondering what makes the brand so special? It’s rich heritage! The brand Badshah Masala was founded by Shri Jawaharlal and Ramanlal Jhaveri in the year 1958. The brand is deeply rooted in Gujarat, India and has been moving ahead strength to strength. Badshah Masala’s core ethics remain to invent and innovate, to experiment and expand. It is the Indian ethos that drive the Badshah Masala family. The company’s vision focuses on how they can shape the future instead of what they plan to do.
2. Quality control
While the times may have changed and given birth to various shortcuts, Badshah Masala believes in maintaining its quality and brand name. One thing that hasn’t changed is the superiority they provide. Badshah Masala has its own quality control laboratory for the scrutiny of all its products. The products are further Agmark certified making Badshah Masala a trusted choice in the market.
3. Varied product range
Variety is indeed the spice of life, don’t you agree? Badshah Masala has a range of over 45 different products available in India and internationally. The brand is one of the few spice suppliers in India whose products are available across the USA, UK, South Africa, Middle East, Singapore, Mauritius, Hong Kong, New Zealand, Kuwait, and Israel. From Rajwadi Garam Masala, Tea Masala, Pav Bhaji Masala, Sambhar Masala, spice blends and ground spices – Badshah Masala has it all! It is the exports that account for one-third of the company’s revenue and makes it a preferred brand across the globe.
4. Recognition
Badshah Masala has won hearts and many awards! The brand has been awarded with the ‘best brand in the spices category’ in 2004 by the AMGF Intercorp Ltd. It has also been voted as ‘India’s most preferred brand’ in 2004. Wins like these make the consumers trust the brand further and try its varied product range.
5. Network
The company has a current workforce of around 800 dealers, 25 stockiest, and 450 sales people making it easily available across the country. It is the well-distributed network across urban and rural India that makes Badshah Masala the real king!